Description
Summary:
Lead the brand's creative direction, develop engaging content, and drive major campaigns while fostering a culture of creativity and excellence.
Highlights:
1. Lead creative direction of a rapidly growing international brand
2. Influence large-scale campaigns and daily brand communication
3. Dynamic, ambitious, and highly creative work environment
ROLE:
Creative Vision \& Brand Identity: Define and lead the brand’s creative direction across all channels and markets, ensuring a consistent, innovative, and impactful identity.
Content Ideation \& Writing: Develop and write creative concepts for campaigns, social media, and brand initiatives, turning strategy into engaging content ideas.
Hands\-on Production Involvement: Participate directly in photo and video productions, from briefing and scripting to on\-set creative support, ensuring alignment with the brand vision.
Campaign Leadership: Drive the development and execution of major creative campaigns, including product launches, seasonal activations, and partnerships.
Cross\-Channel Storytelling: Ensure coherent and engaging storytelling across digital, social, retail, and customer experience channels.
Creative Team Leadership: Collaborate with and support designers, content creators, and brand specialists while promoting a culture of creativity and excellence.
Innovation \& Trends: Monitor creative, cultural, and digital trends and propose new ideas, formats, and approaches to enhance brand engagement.
QUALIFICATIONS:
Degree in Communication, Marketing, or a related field (preferred);
Proven experience in a creative leadership position;
Strong portfolio demonstrating strategic creative thinking and content development;
Excellent copywriting and concept creation skills;
Experience in creative production, including photo/video shoots, scripting, and storyboarding;
Ability to combine strategic planning with hands\-on execution;
Strong leadership, communication, and project coordination skills;
Fluent in Portuguese and professionally proficient in English (required).
OFFER:
Opportunity to lead the creative direction of a rapidly growing international brand while remaining involved in content creation;
Chance to influence both large\-scale campaigns and daily brand communication;
Dynamic, ambitious, and highly creative work environment;
Benefits including product discounts, health insurance, gym access, and other perks.
Localização do trabalho: Presencial