PERFORMANCE & PAID MEDIA E-COMMERCE - PROFESSIONAL INTERNSHIP LEVEL 6

Description

Job Summary: We are seeking a digital marketing and e-commerce intern focused on performance and paid media to optimize campaigns and analyze data. Key Highlights: 1. Support the management and optimization of paid traffic on digital platforms 2. Analyze and optimize Search, Display, Shopping, and Social Media campaigns 3. Monitor market trends and identify growth opportunities The **IskayPet Group** was formed through the integration of the **Kiwoko** ecosystem (physical and online stores, beauty salons **"Mundo Belleza"**, and veterinary clinics **"Kivet"**) and the **Tiendanimal** ecosystem (physical and online stores, beauty salons **"Salão de Beleza"**, and veterinary clinics **"Clinicanimal"**) following their acquisition by EMEFIN, a Peruvian family-owned business group with over 80 years of retail experience. Both ecosystems retain their distinct identities while combining capabilities to deliver the most comprehensive pet care offering. Currently present in Spain and Portugal, with over 300 workplaces and 4,000 employees, we strive to be a benchmark in animal welfare, guided by our mission: **«To care for animals and make life better».** We are currently looking for a candidate for a **PROFESSIONAL INTERNSHIP LEVEL 6**, with the position title **PERFORMANCE \& PAID MEDIA E\-COMMERCE**, within the **E\-COMMERCE** department, based in Porto. **What competencies do we expect from this person?** * **Minimum required qualification: Bachelor's degree** in Marketing, Digital Marketing, or related fields; * **Availability for Professional Internship Level 6 (Mandatory);** * Interest and motivation for performance marketing, paid traffic, and data analysis; * Familiarity with Google Ads, Meta Ads, and Google Analytics (practical experience will be valued); * Knowledge of conversion fundamentals, sales funnels, and digital metrics; * Analytical ability, attention to detail, and results orientation; * Proficiency in Excel and PowerPoint; * Strong communication, organizational, prioritization, and deadline-management skills; * Good command of English and Spanish; * Proactive, curious mindset and eagerness to learn; * Passion for animals. **Main responsibilities include:** * Supporting the management and optimization of paid traffic investments across major digital platforms (Google Ads, Meta Ads, among others); * Analyzing and optimizing Search, Display, Shopping, and Social Media campaigns with a focus on increasing conversions and profitability; * Tracking performance metrics (CPC, CPA, ROAS, conversion rate) and proposing continuous improvement actions; * Analyzing data using tools such as Google Analytics and Google Tag Manager to evaluate user behavior and the conversion funnel; * Conducting A/B tests to improve campaigns, ads, and landing pages; * Supporting the definition of remarketing strategies and custom audiences; * Monitoring market trends and analyzing competitors to identify growth opportunities; * Collaborating with marketing, eCommerce, and IT teams to ensure strategic alignment; * Applying an analytical and critical perspective to identify opportunities for improving sales, conversions, and investment efficiency. And this is just the beginning: we continue incorporating new initiatives to better support our team. **What values will you find at the IskayPet Group?** **\#AuthenticPassion:** putting heart into everything we do. **\#QualityCommitment:** relentlessly pursuing excellence in every detail. **\#RealConnection:** building genuine and meaningful relationships. **\#ConstantExcellence:** advancing toward new challenges. * IskayPet S.L. Group (Tiendanimal, Kiwoko, Clinicanimal, Kivet) is committed to equal opportunity for all candidates participating in selection processes and further commits to integrating people with disabilities, giving special attention to candidates holding the multi-use certificate. Sector: Sales Function: Marketing/Public Relations RAL: Contract Type: Internship