CUSTOMER BEHAVIOUR ANALYST

Description

Job Summary: We are seeking a Customer Behavior Analyst for the Customer Intelligence/CRM team, responsible for mapping systems, identifying requirements, developing analyses, and ensuring compliance with GDPR. Key Highlights: 1. Integration into the Customer Intelligence (CI)/CRM team. 2. Opportunities for career progression and internal mobility. 3. A collaborative and dynamic work environment. We are looking for a Customer Behavior Analyst to join our Customer Intelligence (CI)/CRM team, and we believe we will be \#betterwithyou! We count on you to… * Map MC’s legacy systems and isolated systems/databases containing H\&W customer information; * Identify requirements to enhance customer database analytics through system evolution; * Identify and define new metrics to drive business and related processes, ensuring their implementation in analytical systems (e.g., customer score); * Develop data analyses for presentation to various departments, generating key insights across the entire customer lifecycle; * Build and monitor the evolution of dashboards and reports featuring relevant, actionable information to help business areas gain clear visibility into customer behavior and identify opportunities; * Ensure customer data processing complies with GDPR standards, aligning with functions such as DPO and Legal; Interact with diverse organizational stakeholders whose expertise can strengthen the area. Therefore, you bring… * A degree in Engineering, Mathematics, and/or Information Systems; * Experience in similar roles; * Proficiency in SQL; * Expertise in data modeling and storage (Data Warehouse, Data Lake, etc.); * Knowledge of Hadoop and MicroStrategy; * Familiarity with data analysis methodologies and tools (data cleaning, transformation, and visualization); * Ability to translate management objectives into business/operational needs, converting them into requirements for solution enhancement; * Ability to understand and discuss the technical impacts of business processes, as well as their alignment with GDPR standards; * Strong engagement capability with multiple functional areas (business, IT, DPO, Legal); * Analytical and interpretive skills regarding data and metrics; * Process orientation and critical thinking; * Rigor and attention to detail; * Proactivity and organizational ability. What you’ll find… * A collaborative work environment; * A dynamic team; * Opportunities for career progression and internal mobility; * A cohesive company recognized as a leader in the retail sector. What we offer you… * Meal allowance via Dá card; * Telecommunications plan including voice, data, and equipment (for permanent employees); * Flex it Up Program — Additional Days Off, Unpaid Leave, Flexible Work Model (where applicable); * Health and Life Insurance (for permanent employees), with optional extension of Health Insurance to family members under favorable conditions; * Flexible Benefits Program (where applicable); * Onboarding and initial training plan, Continuous Learning platform, and Financial Literacy Program; * School Awards and Merit Scholarships for employees’ children (regular and inclusive education), as well as Holiday Programs during academic breaks; * Newborn Kit for your upcoming baby; * Internal Mobility Programs to promote talent; * Flu vaccination, including administration (voluntary participation); * Somos Sonae Program, offering psychosocial, financial, and legal support to employees; * Ergocoaching sessions; * Mental Health Promotion Programs and Nutrition Consultations; * Discount and Partnership Program with over 300 leading brands; * Complimentary coffee and fruit at the workplace; * Competitive salary. \#BETTERTOGETHER \#BETTERWITHYOU