Aquatlantis, an industrial-sector company dedicated to manufacturing pet products **headquartered in Lordelo, Guimarães**, is seeking a **Social Media Manager**. **Purpose of the Role** Develop and execute the company’s digital communication strategy, managing its social media presence across multiple markets, with a focus on strengthening brand positioning, generating qualified leads, and supporting the organization’s business objectives. **Key Responsibilities** * Develop and implement social media strategies aligned with the company’s business goals, tailored to the various international markets it serves. * Ensure brand and messaging consistency across all digital channels. * Create and manage content (text, images, video) for different platforms (Instagram, Facebook, LinkedIn, TikTok, etc.). * Monitor and analyze performance metrics, preparing regular reports with actionable insights and strategic recommendations. * Manage community interactions (responding to comments, messages, and feedback). * Coordinate paid campaigns (Ads) and optimize outcomes. * Track digital trends and propose innovations. * Collaborate closely with marketing, design, and sales teams. * Stay updated on industrial-sector trends, social platform developments, and best practices in B2B and B2C communication. * Use AI tools to accelerate content creation, optimization, and *reporting*. * Define KPIs per channel/market and manage social media as both an acquisition and branding channel. * Apply AI tools to social media (creation, editing, analysis, automation). * Comfortable with *short-form video* and digital trends. **We are looking for a professional with** * A bachelor’s degree in Marketing, Communications, Advertising, Public Relations, or related fields. * Minimum of 2 years’ proven experience in this role. * Proficiency in major social media platforms and their management tools. * Knowledge of digital marketing, SEO, and engagement strategies. * Experience with analytics tools (Google Analytics, Meta Business Suite, etc.). * Ability to create reports and interpret data. * Fluency in English — **MANDATORY** * Additional languages are valued (French, Spanish, German) * Excellent writing and *storytelling* skills. * Organizational and time-management skills. * Analytical ability and results orientation. * Proactivity and adaptability. * Portfolio or case studies demonstrating measurable results (a strong advantage) **What we offer** * Integration into a solid, internationally active company with challenging projects. * Opportunities for professional development and continuous training. * Competitive compensation package commensurate with demonstrated experience. Type of position: Full-time