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Job Summary: ComparaJá is seeking a Performance Marketing Specialist who will be the Owner of lead acquisition for the Energy and Telecommunications verticals, with a focus on profitability and digital campaign optimization. Key Highlights: 1. Working in essential sectors (Energy and Telecommunications) 2. Dynamic, technology-focused work environment (FinTech) 3. Continuous learning with a team of experts **ComparaJá: Accelerate Your Career. Accelerate Our Results!** -------------------------------------------------------------------- ComparaJá is Portugal’s largest digital financial services platform, transforming how families make financial decisions. To sustain our growth, we need a **Performance Marketing Specialist** who will be the **Owner** of our *lead* acquisition across the **Energy** and **Telecommunications** verticals. If your focus is **profitability**, and your language is **Excel**, we want to talk to you! ### **Responsibilities:** You will be primarily responsible for ensuring that our digital campaigns not only generate volume but do so with the right level of profitability. Additionally, your focus will include: * **Strategy & Execution:** Plan, execute, and optimize all campaigns across Performance Marketing channels (Google Ads, Meta Ads, and others). * **Data Analysis:** Dive deep into data to identify *bottlenecks*, resolve performance issues, and uncover new opportunities for growth and efficiency; **Identification of New Channels: Explore new business growth opportunities, becoming the internal expert on those channels;** * **Results:** Ensure delivery of the defined **Lead Target** for the Energy and Telecommunications verticals. ### **Requirements:** * **Analytical with a touch of creativity:** Proven ability to extract meaningful *insights* from large volumes of data, as well as understanding which creatives perform best and ensuring produced creatives align with industry best practices. **Being analytical is essential.** * **Excel Proficiency:** Excel is your daily working tool. * **Technical Experience:** Solid knowledge and hands-on experience with **Google Ads** and **Meta Ads**. * **Bonus:** Knowledge of **TikTok Ads** or other emerging *performance* channels. * **Problem Solving:** Strong ability to quickly identify campaign issues and propose concrete, data-driven solutions. ### **Why ComparaJá?** * **Real Impact:** You’ll work in essential sectors (Energy and Telecommunications), helping thousands of people make better financial decisions. * **FinTech Culture:** A dynamic, technology-driven work environment grounded in methodology and continuous improvement. * **Development:** Continuous learning alongside a team of Marketing and Finance specialists. **Do you want to be the ***Driver*** of Performance for our project? Apply now!**
