Senior Performance Executive

Description

Job Summary: We are seeking a Senior Performance Executive with expertise in Google Search and performance campaigns, strong operational and strategic capabilities, and an analytical mindset for continuous optimization. Key Highlights: 1. Daily management of Google Ads campaigns with a focus on Search 2. Planning and optimization of performance campaigns across multiple channels 3. Performance analysis and development of strategic rationales **About the Role** We are looking for a Senior Performance Executive to join our agency's digital team, primarily focused on Google Search and business-result-oriented performance campaigns. We seek a candidate with strong operational and strategic capabilities, hands-on experience managing large-scale paid search campaigns, and an analytical mindset geared toward continuous optimization. This role involves close collaboration with client teams; therefore, autonomy, critical thinking, and priority management are essential. **Key Responsibilities:** * Daily management of Google Ads campaigns with a focus on Search * Planning, implementation, and optimization of performance campaigns across various digital channels (Google, Meta, DV360, email marketing) * Management of affiliate activities * Monitoring and optimization of KPIs such as CPA, CTR, CVR, and CPC * Development of strategic rationales addressing client challenges * Performance analysis and identification of optimization opportunities * Creation of actionable reports and insights * Budget management and pacing control * Collaboration with analytics teams and other internal and client-side teams * Support in defining integrated full-funnel strategies * Ensuring best practices in tracking, tagging, and measurement **Experience** * Minimum 3 years of experience in performance marketing * Solid experience in Google Search * Experience with Meta * Experience in media agencies or digital agencies (preferred) * Experience managing business-result-oriented performance accounts * Experience in the financial sector is a plus **Knowledge and Skills:** * In addition to the platforms mentioned above: Google Analytics, Excel * Strong analytical ability * Attention to detail * Organization and autonomy * Strategic thinking * Client communication skills * Proactivity **Work Model:** Hybrid work model (client\-agency\-home office) Compensation: €1,800.00 \- €2,100.00 per month Benefits: * Internet access * Meal card/ticket * Health insurance Work Location: On-site