External Communication Coordinator (m/f)

Description

Job Summary: Responsible for defining, implementing, and managing the organization’s external communication strategy and that of its ecosystem, ensuring consistency and alignment with business objectives. Key Highlights: 1. Define and execute external communication, branding, and positioning strategy 2. Coordinate communication across multiple companies and projects 3. Manage relationships with external agencies and define PR strategy **External Communication Coordinator (m/f)** **Job Description** Responsible for defining, implementing, and managing the organization’s external communication strategy and that of the companies within its ecosystem, ensuring consistent positioning, coherent brand universe, and alignment with strategic business objectives. Works cross-functionally across departments and projects, integrating strategy, content creation, channel management, and reputation monitoring, with strong engagement with leadership and internal/external stakeholder management. **Responsibilities** * Define and execute institutional external communication, branding, and positioning strategy * Ensure narrative coherence and brand consistency across all touchpoints * Coordinate communication for multiple companies and projects within the ecosystem, tailoring messages to distinct audiences * Develop and manage publication of institutional content across communication channels (online—including social media—and offline) * Supervise production of campaigns, brand activations, and promotional materials * Coordinate communication strategies for specific projects, particularly in real estate and product marketing * Manage relationships with external agencies (communications, design, advertising, press relations), ensuring quality, deadlines, and strategic alignment * Define and implement public relations and media relations strategy * Coordinate production of multimedia content, contributing to optimization of digital presence (website, newsletters, videos, podcasts, etc.) * Plan and execute events and brand activation initiatives * Support institutional initiatives and strategic projects with reputational impact **Experience and Qualifications:** * Bachelor’s or Master’s degree in Communications, Marketing, Public Relations, Journalism, or related fields * Minimum 8–10 years of experience in external communications, branding, or marketing roles * Experience managing multiple brands, projects, or business units * Experience coordinating with agencies and managing external vendors * Solid knowledge of communication, branding, content, and digital channel strategies * Experience in media relations and institutional communication management * Experience in real estate, investment, or innovation sectors is a plus * Strategic thinking and execution capability * Excellent written and verbal communication skills * Project, time, and organizational management skills * Autonomy and proactivity * Ability to engage effectively with diverse stakeholders * Attention to detail and critical thinking * Creativity oriented toward business objectives * Strong team player with collaborative mindset, suited to integration into a multifunctional communications team * Experience using digital platforms and AI tools for project and content management, as well as time optimization, is valued * Fluent in written and spoken English.