Description
Summary:
Seeking a Digital Marketing Specialist to develop, implement, and monitor digital campaigns, manage social media, create engaging content, and optimize online presence.
Highlights:
1. Develop and implement digital marketing campaigns across multiple channels.
2. Manage social media presence and create engaging digital content.
3. Optimize websites, analyze campaign performance, and stay updated on trends.
**Key Responsibilities:**
* Develop, implement, and monitor digital marketing campaigns (SEO, SEM, social media, email marketing, content marketing, etc.).
* Manage and grow the company’s presence across social media platforms.
* Create engaging content for digital channels (posts, ads, newsletters, blogs).
* Optimize website and landing pages for better user experience and conversions.
* Conduct keyword research, competitor analysis, and market research.
* Monitor and analyze campaign performance using analytics tools.
* Prepare performance reports and provide recommendations for improvement.
* Collaborate with sales, design, and product teams to ensure campaign alignment.
* Manage paid advertising campaigns (Google Ads, Meta Ads, LinkedIn Ads).
* Stay updated on digital trends, algorithms, and best practices.
**Requirements:**
* 1 year of experience in digital marketing, social media management, or similar role.
* Strong understanding of SEO, SEM, email marketing, and content strategies.
* Ability to analyze data and interpret metrics.
* Familiarity with tools like Google Analytics, Google Ads, Meta Business Suite, CRM systems, and CMS platforms.
* Creative mindset with strong copywriting and content creation skills.
* Excellent communication and organizational abilities.
* Ability to multitask and manage multiple projects at once.
Job Type: Full\-time
Pay: 23,000\.00€ \- 24,000\.00€ per year
Full-time
Onsite
Povoa de Varzim,Porto
