Description
Summary:
Miniclip is seeking an Email Marketing Intern to build and engage its global player base through effective email campaigns, optimizing performance to drive engagement, retention, and monetization.
Highlights:
1. Shape email strategy for a portfolio of games
2. Analyze player behavior to create personalized campaigns
3. Opportunity to impact player retention and revenue
**Date:** 4 Dec 2025
**Location:** Lisbon, PT
**Company:** Miniclip
Job Description
Miniclip is looking for an Email Marketing Intern to hire in our Lisbon Studio. This is a full\-time, paid internship position – please apply only if you have the legal right to work in Portugal.
What will you be doing at Miniclip?
As an Email Marketing Intern, you will play a key role in building and engaging our global player base through highly effective email campaigns. If you love crafting compelling messages, analyzing player behavior, and seeing direct impact on retention and revenue through email, this is the perfect opportunity for you.
Working closely with the Growth and Product teams, you will help shape the email strategy for our portfolio of games, create personalized and segmented campaigns, monitor and improve deliverability and continuously optimize performance to drive player engagement, retention, and monetization:
Assist in planning, building, and executing email campaigns (newsletters, promotional, lifecycle, re\-engagement, transactional, etc.) for multiple games
Create and edit email content, subject lines, pre\-headers, and copy that resonate with players
Segment audiences using player data (behavior, demographics, lifecycle stage, etc.)
Set up A/B tests and analyze campaign performance (open rates, click rates, conversions, revenue impact, unsubscribe rates)
Collaborate with designers and copywriters to produce on\-brand visuals and assets for emails
Maintain email calendars and ensure timely delivery of campaigns
Monitor deliverability, spam complaints, and list health
Report on key email metrics and provide insights in collaboration with Business Intelligence and CRM teams
Conduct research on email marketing best practices, trends in mobile gaming, and competitor analysis
What are we looking for?
Excellent written English communication skills (native or bilingual proficiency preferred)
Strong interest in or basic knowledge of email marketing and CRM
Analytical mindset – comfortable working with data and drawing actionable insights
Familiarity with email marketing platforms is a strong plus
Basic knowledge of HTML/CSS for email templates
Experience with design tools (Photoshop, Figma, Canva) or copywriting is an advantage
Highly organized with proven multitasking abilities
Proactive attitude – eager to suggest new campaign ideas, tests, or improvements
Passion for games and understanding of player motivations
About Miniclip
Miniclip is a global leader in games and one of the world's biggest developers and publishers of mobile games, with a mission of unleashing the gamer in everyone. It distributes highly engaging games to a global audience of over 450 million monthly and 70 million daily active users across mobile, PC, console, social, and online platforms. Operating in 15 countries, Miniclip develops and launches games in multiple categories across its 22 studios.
Founded in 2001 with an internationally recognised brand name, Miniclip has successfully grown a global audience across 195 countries and six continents. It has a unique understanding of the games space, developing and distributing a strong portfolio of over 60 high\-quality mobile games globally.
To date, Miniclip’s studios and companies have generated more than 10\.5 billion downloads, including the following games: 8 Ball Pool, Subway Surfers, Golf Battle, Football Strike, Carrom Pool, OSM \- Online Soccer Manager™, Football Rivals , Pure Sniper , Puzzle Page™, Head Ball 2, Motorsport Manager, Darts of Fury, Ultimate Golf, Mini Football, Triple Match 3D™, Agar.io, PowerWash Simulator, Sudoku.com™, and We Are Warriors™.
For more information, visit https://miniclip.com/